‘Zillow Gone Wild’ Snaps Up HGTV Order

HGTV is using real-estate app Zillow to explore weird and wonderful homes in its latest greenlight.

The Warner Bros. Discovery-backed network has ordered property series Zillow Gone Wild, inspired by the popular Instagram account.

The series, which features eight, half-hour episodes and a one-hour finale, will showcase three weird, wonderful and wildly quirky homes and share the backstories of their buyers, sellers and unique histories.

Zillow Gone Wild will launch in early 2024.

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Per HGTV, the series will introduce the characters who have embraced non-traditional homes with their wacky décor and imaginative architecture and feature the fun and inventive ways to market a unique property. Ultimately, the series will tell whether each home has sold, for how much and to whom, leading to the finale episode where the most over-the-top property will be revealed.

It is produced by Asylum Entertainment Group.

“Millions of people are obsessed with scrolling through outrageous and over-the-top properties on social media while dreaming about where they would like to live,” said Loren Ruch, Head of Content, HGTV. “Zillow Gone Wild will take the fascination a step further by giving fans a cheeky glimpse inside the most unusual homes on the market, offering those unexpected ‘wow’ moments that will keep viewers coming back for more.”

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