Michael B. Jordan stars as sexy exterior of Amazon’s ‘Alexa’ in Super Bowl commercial debut

Michael B. Jordan is one of Hollywood's most recognizable stars — an accomplished actor, producer and People magazine's reigning "Sexiest Man Alive."

He's also the new physical exterior for Amazon's "Alexa" — for 60 seconds, anyways.

In a commercial that was released Tuesday and will air during Super Bowl 55, a female employee daydreams about the ideal physical form for "Alexa" and lands on Jordan, best known for his starring roles in "Creed" and "Black Panther." The employee then imagines herself in a variety of romantic and hilarious situations with Jordan, often to the chagrin of her husband.

Jordan told USA TODAY Sports that the scenes in the final commercial represent just part of the footage that generated laughter on set. Several other sequences, including one in which Jordan speaks French, were left on the cutting-room floor, he said.

"The crazy thing about shooting this spot, there's a lot of things that don’t make it to the (final) spot," Jordan said. "The guy that plays the husband is freaking hilarious. A lot of his reactions, just the way we were all working that day, it was pretty funny."

Amazon is still a relative newcomer to Super Bowl advertising after making its debut just five years ago, but it has already emerged as a perennial contender in USA TODAY's Ad Meter, which ranks Super Bowl ads by consumer rating.

The company finished atop the 2018 Ad Meter rankings with a star-studded spot titled "Alexa Loses Her Voice," then finished second the following year with another comedic ad starring Harrison Ford. Last year's commercial finished seventh.

Michael B. Jordan stars in "Alexa's Body," a 60-second commercial from Amazon that will air during Super Bowl 55. (Photo: Courtesy of Amazon)

Amazon's most recent spot, titled "Alexa's Body," also marks a Super Bowl commercial debut for Jordan, who called it a "pretty cool" experience.

"You just have so many memorable Super Bowl commercials going back over the years," he said. "Being a part of (one), it's a bucket list type thing to check off, you know? Like, 'OK, cool, I was part of a Super Bowl moment.' … It's pretty cool to be a part of that."

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Jordan said he doesn't have any noteworthy plans for Super Bowl Sunday, when the ad will air in the fourth quarter. "I'm in New York, so it's locked down over here," he said. But he's looking forward to seeing the Amazon spot hopefully bring some humor to a slate of commercials that experts believe could have a more serious tone than in recent years.

"There’s going to be a variety of brands going spot on (about the challenges of 2020), taking that route," Jordan said, "but then I think there’s room for levity and having moments to laugh and smile."

Contact Tom Schad at [email protected] or on Twitter @Tom_Schad.

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