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This chain is pulling 'all-nighters' and giving away free sandwiches
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MKM Partners Restaurant Analyst Brett Levy discusses Wendy’s competition in fast food breakfast.
Here’s big news for anyone who enjoys a free breakfast: Einstein Bros. Bagels is planning to give away thousands of its new “all-nighter” egg sandwiches.
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The more than 700 store chain is diving deeper into the breakfast sandwich fight with the "all-nighter" which starts breakfast early or late depending on your schedule. The sandwich features two eggs, bacon, two slices of American cheese and jalapeno garlic aioli on a “cheesy hash brown gourmet bagel,” the chain announced, saying it’s “designed to soak up last night’s fun.”
To get a free sandwich, diners will need to claim a coupon on Einstein Bros.’ website during a one-hour period starting at 11:59 p.m. Saturday, Nov. 9, regardless of time zone.
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