I'm a celeb makeup artist for This Morning & swear by a bargain buy from Wilko that makes you look instantly salon-ready | The Sun

THERE'S no denying that a trip to the hairdressers can end up costing a small fortune.

So what if we were to tell you there's a way you can look salon-ready in an instant – and it costs just £3.20?

Well you best believe it…because a budget hair root concealer spray from Wilko has received rave reviews online – and it's even earned a shoutout from a popular television beauty expert. 

The £3.20 'Root Perfect Regrowth Concealer Spray' extends the time needed between hair colouring by covering root regrowth ‘in seconds’ for ‘an all-day flawless finish’.

In fact, it's proved such a hit that resident beauty expert from ITV’s This Morning, Bryony Blake, recently took to Instagram to tell her hordes of followers about the product. 

The acclaimed celebrity makeup artist compared the spray to another more expensive concealer costing almost double, applauding the ‘much cheaper’ option from Wilko.


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The product, which comes in four different shades, claims to be quick to use and easy to wash out, with a precision spray and quick-drying mist that blends to give a natural look.

Speaking to her followers, Bryony said: “We all know that I’m weird about my grey roots – not weird about them, just don’t like them.”

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She went on to spray the product onto her roots and comment that “it goes on nicely”, provides “good coverage”, and doesn’t “transfer” or feel “tacky”, before admiring the result.

Bryony also commented that she did not need to touch up her hair with the spray and that the result still looked “perfect” hours later. 

Four different Root Perfect Regrowth Concealer Spray products are rated between 4.2 and 5 stars on the "Wilko website, with reviewers raving about the “brilliant” product. 

“Easy to use and lasts [until] next hair wash – cheap as chips and beats those expensive cover ups hands down," praised one.

A second enthused: "Been using this product for the last few months – excellent results. I have thick coarse hair; it does not fade after a few hours.”

A third commented: “I use this as my go-to between root colour spray – perfect colour match for grey hair.

"Quick and easy to use and the cheapest brand I’ve found.”


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Fabulous has teamed up with the five-star Hard Rock Hotel Riviera Maya to give you the chance to win a seven-night, all-inclusive holiday for two, with return flights courtesy of Thomas Cook.

All you need to do to enter is vote for your favourite hair, make-up and skincare products in the Fabulous Beauty Awards 2023.

Plus, there is £17,000 worth of beauty goodies up for grabs! Click here to vote.

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