The biggest beauty trends of 2018 were not for the faint of heart. Gone were the barely-there makeup looks and bedhead tresses of years past, and in their place, big, over-teased hair, piles of glitter, and all things neon. It was, in short, a beauty lover's dream, where no experiment was wrong and no look too over-the-top. This year, the […]

I had never heard of Elf on the Shelf until adulthood, and will admit I was mildly terrified to learn that parents tell their kids a doll is watching them and move it around their home. This might just be my own fear of scary dolls, but apparently I’m not the only one who has considered the custom’s dark implications. […]

The Newest Beauty Brands You Should Know About in 2019 While many news outlets cover the first infant born in the new year, at POPSUGAR, we’re much more concerned with the new baby beauty brands. Hopefully, throughout the year, you’ll find products that totally redefine your beauty style, transform your skin, or make your hair shinier than you could ever […]

Jennifer Lopez must be aging backwards! Check out her beauty evolution through the years to see her different makeup and hair looks! From her dark, long locks in 1996, to her dirty blonde bob in 2018 — we have her best beauty photos! Jennifer Lopez needs to fill us in on what she’s doing to look completely ageless at 49! […]

Bruce Glikas/Bruce Glikas/FilmMagic “I’m not a makeup artist and I never claim to be. But after today, I might change that title.” Kim Kardashian is taking her makeup game to the next level and even she’s surprised by the outcome. Today, on Vogue, the Keeping Up With the Kardashians star broke down her holiday beauty routine, which includes baking, contouring (one […]

The Best New Drugstore Beauty Products Hitting Shelves in 2019 Ringing in the New Year also means ringing in new innovations in the skin, hair, and makeup categories. Formulas have been amped up for longer-lasting, more visible results, while textures have been refined and transformed to create a more pleasant experience. Better yet, you can pick them up at your […]

5 Beauty Products to Wear on NYE That Will Last Well Past Midnight This New Years Eve, make sure your makeup will last you the entire party and then some with a selection of products that can keep up with your celebrations. Whether you’re making out at midnight or dancing until dawn, these smudge-proof, long-lasting products will stick around until […]

View this post on Instagram This color ? A post shared by Arielle Noa Charnas (@ariellecharnas) on Nov 23, 2018 at 10:01am PST View this post on Instagram I think it’s time we move down to Miami ? A post shared by Arielle Noa Charnas (@ariellecharnas) on Nov 29, 2018 at 4:45pm PST View this post on Instagram Wedding ready! […]

The Fenty Beauty holiday gift guide has given us all a gift that was so unexpected, yet so welcomed and appreciated: Tiffany Pollard, aka the original HBIC, aka New York, the star of mid-aughts VH1 reality gold series Flavor of Love and I Love New York and eternal queen of reaction .GIFs, hosted the official gift guide video for Rihanna's […]

Nina Dobrev has visible abs for the first time in her life and the ‘Vampire Diaries’ star dishes on how she’s gotten in the best shape of her life! Nina Dobrev is known for her phenomenal bikini bod. Now the 29-year-old star opens up about how she achieved visible abs for the first time ever and is in the best […]