This Morning creates lookalike living spaces with two price tags…

This Morning creates lookalike living spaces with two VERY different price tags… so can YOU spot which one is more expensive?

  • This Morning created two strikingly similar rooms with very different price tags
  • One version of the living room was over £370 more expensive than the other 
  • Rooms were pulled together using items from budget and high end retailers

These two living rooms are identical in almost every way – except for their price tags.

The spaces were showcased by This Morning to show viewers how a high-end look can be created without breaking the bank.  

From picture frames to pillow cases and lampshades to throws, the interiors segment pitted accessories together from retailers like John Lewis with ones like Poundland. 

Presenters Ruth and Eammon were left struggling to tell the two apart, despite the more expensive accessories costing a total of £370, while the budget versions cost £47.99. 

These two living rooms are identical in almost every way – except for their price tags. The spaces were showcased by This Morning to show viewers how a high-end look can be created without breaking the bank. Pictured, the more expensive living room that cost £370

This Morning compared more expensive home ware brands against cheaper versions – this one included the cheaper Primark throw and a Poundland picture frame and cost £47.99


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They started by comparing photo frames, with the first being a 20 x 25 photo frame, which cost £18 from John Lewis. They all agreed that it was great quality. 

But they compared it against a £17 Poundland offering which looked exactly the same.

Next were the cushions, with the first being a John Lewis velvet teal cushion, which cost £25.  But a similar cushion from Asda would only set you back £5 – saving £20. 

Ruth and Eamonn started by comparing photo frames, with the first being a 20 x 25 photo frame, which cost £18 from John Lewis, left. The other lookalike version was £1 from Poundland

A velvet cushion is a great way to add texture to a living room. This one from John Lewis cost £25 and was showcased by This Morning today

This very similar looking cushion from Asda would only set you back £5 – saving you £20 

Next was candles and the first was the most expensive Jo Malone pomegranate 3 wick candle, left, which is priced at £120. The Aldi pomegranate glass candle cost £3.99

Going on to throws they compared one from Debenhams, which cost £60, with them admitting that it was luxury and would keep you warm. 

But the Primark version, in grey, was only £14. Although they said in this situation it really was comfort over price, with Ruth thinking the Primark throw was too scratchy.

But opting for the cheaper one would mean that you could get a saving of £46.

This Debenhams throw, which cost £60, was a clear winner with Ruth admitting that it was luxury and would keep you warm

The Primark version, in grey, was only £14. Although Ruth thought that the throw was too scratchy

They also compared two vases, with similar styles, but if you chose the Poundland version you could save £30.50.   

Next was candles and the first was the most expensive Jo Malone pomegranate 3 wick candle, which is priced at £120.

They admitted that, ‘of course Jo Malone uses very expensive scents and they last,’ but still compared it to the cheaper version.

Which was the Aldi pomegranate glass candle, which cost £3.99. This was the biggest saving, which came to £116.01.

An ombre vase from Poundland, left, and a similar £31.50 from dartington.co.uk, right

Next were very similar wine glasses, with one version from Debenhams costing 7.99  and the other from Poundland. They revealed that if you got a set of four you could save £24.76.

Lastly were the table lamps, with the more expensive copper based lamp, from John Lewis, costing £45, while the version from Dunlem cost £22, making a saving of £23.

If you opted for the cheaper versions of the products they revealed that you could save £259.50 – with the more expensive items costing 307.49, while the others would be £47.99.

One version of wine glasses from Debenhams cost 7.99 and the other from Poundland. They revealed that if you got a set of four you could save £24.76

The table lamp from John Lewis, costing £45 (pictured left) and the version from Dunlem, costing £22, making a saving of £23

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