Amazon launch new affordable Belei skincare brand with prices starting from £8

October 29, 2019

You might want to change up your skincare routine this week, as Amazon has just launched its own line of skincare products in the UK.

The Swiss-made Belei range is free from parabens and includes something for every skin type, ranging from acne-prone to ageing.

There are 19 products to choose from and everything is formulated without animal-testing. Prices start at just £8 for a gentle cleansing milk.

Belei means "believe in beauty" and uses sought-after ingredients such as hyaluronic acid, vitamin E and charcoal.

Our favourite item from the line is the Deep Cleansing Charcoal Mask (£12), which contains activated charcoal to remove dirt from the pores and keep acne at bay.

Other simple yet effective products include a Dark Circle Softening Eye Cream (£18), made from an anti-ageing formula with vitamin C, and the Vitamin Booster Serum (£20).

The new skincare line joins Amazon's affordable makeup collection, Find Beauty , that consists of wonderfully cheap products like contouring kits and mascara.

See some of our top picks from the Belei range below.