The internet is losing it over shorts that look like ‘denim underwear’

Would you pay $470 for denim ‘underwear’? Bizarre pair of cheeky ‘brief-style shorts’ take the internet by storm

  • High-end fashion label Y Project has created a pair of very short denim shorts 
  • The cheek-baring clothing item leaves very little to the imagination costs $470
  • The clothing piece features a high-waist, zip-front and and button at the waist 
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A designer clothing company has raised eyebrows after releasing a pair of high-cut denim ‘brief-style’ shorts.

The shorts, created by Parisian label Y Project, feature a high-waist, zip front and a button at the waistband.

The fashion-forward item, priced at a staggering $470, comes in a range of colours including black, stone-wash and traditional blue denim.

A photo of shorts, which featured on an Instagram post by e-store SSENSE, comes with a caption: ‘Two words: Denim undies’. 


These very skimpy shorts (pictured) have been described by some as looking a lot like ‘denim underwear’




The shorts, created by Parisian label Y Project (pictured left and right) feature a high-waist, zip front and a button at the waistband

Since that post, images of the shorts has gone viral, and many who’ve seen the shorts on Facebook groups have tagged in friends and left an array of comments.  

‘Not shorts – denim underwear!’ said one on the Facebook group I bought this at..’ 

‘As much as I love wearing denim I won’t be wearing these!’ Said a third.

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The denim shorts, priced at $470, come in three on-trend colours: dark blue, black and stone-wash

Ssense described the shorts as ‘navy denim panties’.

‘Denim can be cheeky. And eye-catching. These brief-style shorts can be worn under or over pants, meaning they’re far more versatile than what you’d traditionally expect from a pair of briefs. Underwear that doesn’t need to stay ‘under there’,’ the description reads. 

It’s not the first time the Y Project have raised eyebrows with their unusual denim designs.

The label previously released a pair of detachable jeans which were able to be unhooked just below the crotch so allow these to be skimpy hot pant in seconds.

The quirky garment, which is officially named the ‘cutout transformer cotton denim jean’ also came with a hefty price tag: £341 (AUD$628).

The clothing item, when worn as jeans, fasten together just below your crotch and under your bottom – leaving a clear flash of skin on display at all times.  




Y Project has created a bizarre pair of £341 detachable jeans, left, that can be unhooked just below your crotch and transformed into hot pants in seconds, right




The jeans fasten together just below your crotch and under your bottom




Y Project’s detachable jeans can be unhooked just below your crotch and transformed into hot pants if you get too hot this summer

The designer label aren’t only one’s getting in on the act with Topshop also having previously released a line of totally clear plastic jeans.

Although at the time the polyurethane item was widely mocked, those with an eye for fashion loved the garment and the $100 pants sold out quickly. 

Topshop’s head of design Mo Riach told Elle despite the controversy over the pants, the company held the view that it was worth creating an item that ‘disrupted’ and ‘got people talking’.




For that price? Made entirely of Polyurethane, they retail for $100 (£55)

‘It’s a positive thing. Debate and discussion is a positive thing, and we have our customers coming to our site as a result of that.’

She added that the clear jeans were the result of her team deciding to take the vinyl trend ‘as far as it could go’.

‘We have done a lot of clear mattes in the past and they’ve been really successful, so it’s like taking those trends and trying them out with denim,’ she said.   

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